PEERCLICK : What Affiliate Marketing Strategies Should You Employ in 2019?
On this earth there’s no such business that succeeds without a plan, or at least a roadmap of how things should go. You are no different and to make it as an affiliate marketer, you are going to need a plan.
In this post, I’ll highlight affiliate marketing strategies you should employ in 2019 to boost your sales and earnings.
1. Don’t bark up the wrong tree
Picking the wrong product to promote is walking right into a pitfall. So if you want to succeed don’t waste time trying to campaign a product no one is interested in.
2. Only recommend products you are extremely familiar with
Do you know what a paramount in affiliate marketing is? It is building trust with your audience. Well, you know what is the quickest way to lose trust? Recommending products either you haven’t used before or that aren’t a good fit for your audience. But this isn’t what you want, is it?
So focus on products you are extremely familiar with. And make sure you never tell anyone to directly buy a product; you are simply recommending the product. The more helpful you are and the more you make quality recommendations, the more likely your web visitors will come back for your expertise.
3. Never put all your eggs in one basket
Don’t bank on only a single product or an affiliate marketing program to propel you to heights of success. If you only promote one merchant’s products, you are stuck with their commissions, their landing pages, and ultimately, their conversion rates. It is important to work with many different merchants in your niche and promote a wide range of products. Have at least two avenues of making money at hand in case one of them comes crashing down. This affiliate marketing strategy will diversify the amount of commissions you make and create a steady stream of revenue when building an affiliate website.
4. Constantly test and optimize your conversion rates
Okay. Let’s say, you have a promotions page where you’re promoting a product via affiliate links. You currently get 5,000 visits/month at a 2% conversion rate, which means you have 100 referrals. Now you would like to get 200 referrals. Ok? You have two options to achieve this goal: you can either focus on getting 5,000 more visitors, or simply increasing the conversion rate to 4%. So what are you going to do?
I hope, you haven’t been thinking over the issue for a long time. And you understand that instead of spending months building domain authority with blogging and guest posts to get more organic traffic, you just have to increase the conversion rate by 2%. This can include landing page optimization, testing your calls-to-action, having a conversion rate optimization strategy in place and so on. Let’s get one thing straight, this industry has one not-so-secretive secret: tracking, analysing and optimizing all your actions is the name of the game!
5. Befriend the social media
Use social media platforms to their fullest potential to reap the benefits of your marketing. The never-ending popularity of these platforms is a powerful tool to boost your sales.
Okay, that’s it. Last thing I will say: Rome wasn’t built in a day! As old as this adage sounds, it still rings true, especially in this business. Keep trying different products, tactics and strategies until you find the “one”!
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